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pizza shop

All articles and content relating to our case study work based around running a pizza shop. With a focus on the marketing, creative and e-Commerce lessons it can show us.

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Benefit from this benefit ladder example

Why read this? : We explore the benefits of benefit ladders by looking at some examples. Learn the differences between features and functional, consumer, and emotional benefits. Plus, a case study showing how these connect

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Building an e-Commerce strategy example

Why read this? : We walk through an e-Commerce strategy example for a pizza delivery business. Learn how to identify opportunities. How to plan capabilities. And which decisions drive the strategy. Read this for an

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