Writing is an important creative skill that you can use in many ways to boost the impact of your marketing and e-Commerce activity. You can use writing skills to attract, engage and convert your target audience. Great writing skills bring your brand identity to life.
Read our series of writing skills guides to learn how writing fits in to your marketing and e-Commerce plans. We focus on key areas like advertising, blogs, seach (SEO) and sales copy. Learn how to plan, practice and perfect your writing skills to create winning written content to win customers and grow your brand.
Read our introduction to business writing guide to learn how writing improves your brand identity, brand activation and customer experience. And learn how to use purpose, structure and editing to improve your business writing skills.
Great advertising copy captures attention. It creates relevant messages for your audience that stand out from competitors. Read our guide to learn about the advertising copy writing process. And learn key tips to raise your advertising copy game.
Blog posts and articles help build your brand identity. They help you drive engagement with your target audience. Read our guide on how to research and write your blog content. And learn how to make the content more search friendly and readable.
Take your writing to a wider audience by making it search engine friendly. Read our guide to SEO writing to learn the key skills to write and publish content with better search results. Learn what back-end process can boost your search performance.
Great sales copy comes when you understand the context. Knowing what consumers need means you can write copy that drives brand choice. Learn about the key product, emotional and psychological triggers you can use to boost your sales copy.
Learn the seven key ideas that can help you be a better writer. And in our guide, read about the key habits and routines you can use to raise your writing skills. Read why editing is such an important part of the writing process.
We focus on coaching how to best deliver your business writing needs. This can mean going externally. So, hiring freelance writers, or working with marketing agencies. Or, it can mean boosting your business’s internal writing skills. We can work with you to boost you and your team’s writing skills to create more impact.
Check out our coaching and consulting services to see how we can help boost your writing skills to grow your business. Or, if you want some specific help, reach out and contact us directly.
[responsivevoice_button voice=”UK English Female” buttontext=”Listen to Post”] Snapshot : Customer segment profiles define and describe your ideal customers. Use them to describe what your target
[responsivevoice_button voice=”UK English Female” buttontext=”Listen to Post”] Snapshot : Creativity should be fun, interesting and rewarding. But for marketing, it’s also a serious way to
[responsivevoice_button voice=”UK English Female” buttontext=”Listen to Post”] Snapshot : In this article, we share our top 9 lessons of what we’ve learned editing blogs. From