How this guide raises your game.
- Learn from how we planned and set up the Three-Brains shop.
- Read what was behind our product development actions to sell online.
- Lessons from our market research and marketing performance tracking.
We’ve set up and run most of the business models we’ve outlined in this section on online selling.
Along the way we’ve learned many interesting, though sometimes painful lessons about how e-commerce works. Barriers we overcame and challenges we took on. Good, bad and indifferent, we believe everything that happens in e-Commerce is a chance to learn.
We also believe in sharing what we learn. So, read on for what we’ve learned from the set-up and running of our current online store in this online store case study.