Articles and guides which reference writing tools. Any resources, websites, books and processes which you can use to improve your writing skills.
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Why read this? : We share different tone of voice examples to show the difference this makes to a brand’s identity. Learn how the words a brand uses brings its values and positioning to life.
Why read this? : We share some of our favourite lessons from books about writing. Learn why your default word order should be subject then verb. And learn how action, feelings and humour breathe life
Why read this? : Good writing is easy to read. We share 10 tips to help you improve your writing’s readability. Easy steps you can do right away with examples to inspire you. Read this for
Why read this? : We share how to use keyword research for writing topic ideas. Learn how finding out what people search for helps you write more relevant content. Learn how to write content which fits
Why read this? : We share how writing about marketing has helped us organise our thinking, and share knowledge and ideas. Learn how that’s given us a fresh perspective on areas like customer insight, brand building
Why read this? : We share 5 of our favourite habits which help enhance your writing expertise. Learn how easy, everyday actions can raise the quality of what you write. Read this to learn the
Why read this? : We share the top 9 lessons we’ve learned from editing blogs. From how to hook readers from the start to how to end with a clear call to action. Learn how
Why read this? : Writing’s been a big focus for us since we launched Three-Brains. We’ve written a lot. And that means we’ve learned a lot about writing. So, to end the year, we share the
Why read this? : We share some marketing inspiration from 3 of our favourite recent reads. First, we look at the “Alchemy” of behavioural science. Then, we look at “Writing Tools” which improve your writing skills. And