
What’s the purpose of brand purpose?
Why read this? : We look at the arguments for and against having a brand purpose. Learn its positive role in brand identity, and in creating an inspiring point of difference. We also look at the
Articles and guides which refer to the idea of a workshop. A collaborative meeting frequently used in marketing, creative and e-Commerce.
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Why read this? : We look at the arguments for and against having a brand purpose. Learn its positive role in brand identity, and in creating an inspiring point of difference. We also look at the
Why read this? : We share some of the frustrations you face when running a workshop. Learn what people say and do which makes workshops so annoying. We share how to get the basics like