tone of voice

All articles and content relating to tone of voice, as used in brand identity and copywriting. With a focus on how to make it work for marketing and e-Commerce.

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Finding your brand’s tone of voice

February 21, 2023

Why read this? : We look at how you create and use your brand’s tone of voice. Learn the key role it plays in your brand identity. We also share an example tone of voice, and

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