Articles and guides which relate to the process of thinking. With a focus on how to think better in marketing, creative and e-Commerce.
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Why read this? : We share our 3 most popular lessons from 2022. Learn which of our marketing, creative and e-Commerce articles created the most interest, and why. Read this to close out 2022 with
Why read this? : We look at the role of people management, leadership and environment in creating a more creative culture. Learn ways to set up your business in each of these areas to boost creativity.
Why read this? : We look at how to spot an idea killer. Learn 10 common giveaways in what they say and do. We share examples of where they lurk, and how to get your
Why read this? : We share 3 of the most common barriers to creative thinking. Learn about the types of people who put up blockers to creativity, and how to get past them. Read this
Why read this? : Six Hats is a creative thinking process developed by Edward De Bono. Read our summary of the process and the pros and cons of using it. Then, see it in action
Why read this? : Creative work which stirs the emotions stands out more. It’s easier to remember. We share how emotions work in different parts of the brain’s limbic system. And what that means for
Why read this? : Creative evaluation can be tricky. We look at the challenges you face getting creative work through a business. Learn how to best deal with disagreements and different points of view. Read this