
Tone of voice examples – making your brand sound right
Why read this? : We share different tone of voice examples to show the difference this makes to a brand’s identity. Learn how the words a brand uses brings its values and positioning to life.
Articles and guides which refer to readability. Used in writing especially website and SEO to rate how easy text is to read and understand.
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Why read this? : We share different tone of voice examples to show the difference this makes to a brand’s identity. Learn how the words a brand uses brings its values and positioning to life.
Why read this? : Good writing is easy to read. We share 10 tips to help you improve your writing’s readability. Easy steps you can do right away with examples to inspire you. Read this for
Why read this? : We share how writing about marketing has helped us organise our thinking, and share knowledge and ideas. Learn how that’s given us a fresh perspective on areas like customer insight, brand building
Why read this? : We share some marketing inspiration from 3 of our favourite recent reads. First, we look at the “Alchemy” of behavioural science. Then, we look at “Writing Tools” which improve your writing skills. And