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promotion

All content related to Promotion, as part of the 4Ps of the marketing mix. Includes all relevant communication channels and activities.

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Small leaf growing in sandy earth

Sowing the seeds of e-Commerce growth

Why read this? : We explore how to look for e-Commerce growth opportunities. Learn which strategies work best for different sources of growth. We share how to identify your ideal customers, and how to position yourself

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Customer and assistant in a shop - woman is paying for a pair of sunglasses by tapping her phone on a Square Point of Sale payment device

Grow your business with digital services

Why read this? : We look at how you can grow your business by providing digital services. Learn about how to meet online customer needs in service areas like information, entertainment and shopping. Read this to

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