What a great project team looks and feels like
August 1, 2023
Why read this? : We dive into how you set up and run a great marketing project team. Learn which skills drive the 3 key roles you need to assign. Read this to learn what
project management
Articles and guides which refer to project management. With a focus on how to use it in marketing, creative and e-Commerce.
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What you learn from a D2C post-launch review
October 5, 2023
Why read this? : We look at the benefits of doing a D2C post-launch review. Learn who should be involved, what it should cover, and when it should happen. We also look at how to
Quick and easy tips for quick and easy copywriting
November 13, 2023
Why read this? : We explore different options for quick and easy copywriting. Learn when and how to manage copy in-house or via a freelancer. Read this for quick and easy tips for quick and
How to improve marketing decision-making
October 24, 2023
Why read this? : We look at the different approaches, roles and styles you can use to improve marketing decision-making. Learn how to reduce the frustration and make smarter and faster decisions. Read this for
The alternative 4Ps of marketing
November 20, 2023
Why read this? : We look at why those who say the 4Ps of marketing are out of date have got it wrong. Plus, learn from our alternative 4Ps of marketing what marketers actually do