What a great project team looks and feels like
April 18, 2023
Why read this? : We dive into how you set up and run a great marketing project team. Learn which skills drive the 3 key roles you need to assign. Read this to learn what
project management
Articles and guides which refer to project management. With a focus on how to use it in marketing, creative and e-Commerce.
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What you learn from a D2C post-launch review
February 7, 2023
Why read this? : We look at the benefits of doing a D2C post-launch review. Learn who needs to be involved, what it should cover, and when it should happen. We also look at how to
Quick and easy tips for quick and easy copywriting
March 9, 2023
Why read this? : Many businesses use their agencies to handle copywriting, but it’s not always the fastest or cheapest option. If you need it done quick, easy and cheap, there are other copywriting options. Read
How to improve marketing decision-making
February 17, 2023
Why read this? : We look at marketing decision-making. Learn the different approaches, roles and styles you can use to improve the way you make marketing decisions. Read this for ideas on how to make your
The alternative 4Ps of marketing
March 24, 2023
Why read this? : We look at why the 4Ps of marketing are still relevant. And why those who say they’re out of date have got it wrong. We also share our alternative 4Ps which