Skip to content

product life cycle

Articles and guides which refer to the product life cycle. A marketing concept which shows how brands grow through different stages over time – introduction, growth, maturity and decline.

Get in touch if you can’t find what you’re looking for …

Young Girl reading book

The pros and cons of early adopters

Why read this? : We share what’s good and bad about early adopters. Learn why they’re such an attractive segment for new products and services. But also why it takes a lot of work to keep

Read More »