Why brands matter
August 12, 2026
We explore why brands matter. Learn from our examples how branding helps you charge more, get more space and connect better with customers. Read this to learn the long-term benefits of building brilliant brands.
price discount
Articles and guides which relate to the idea of a price discount. With a focus on how it relates to marketing, creative and e-Commerce.
Get in touch with your questions or ideas if you can’t find what you’re looking for in the search results.
Read More »
How to manage online store pricing
September 8, 2026
We explore the challenges of managing online store pricing. Learn the 3 key areas which shape your D2C pricing strategy. Read this to plan for more profitable online store pricing.
The benefits of subscription models for customers and brands
September 8, 2026
We explore the most common subscription models such as value, convenience and discovery. Learn what these benefits mean for customers and your brand. Read this to learn how subscription models help you recruit, retain and reward your most loyal customers.
Your three choices of competitive strategy in e-Commerce
September 8, 2026
You need a clear competitive strategy to succeed in e-Commerce. We explore what Porter’s cost leadership, differentiation and focus strategies mean for online selling, with examples of each approach. Read this to learn how to craft a clearer competitive strategy in e-Commerce.
Price discounts – Good or bad idea?
September 4, 2026
We explore why sales teams like price discounts and marketing teams don’t. Learn the finances of price promotion, and why context drives how you use them. Read this to learn how price discounts fit into your sales and marketing planning.
The importance of market research
July 1, 2026
We explore the importance of market research. Learn why understanding customer needs and wants matters so much. Plus, examples of how research shapes marketing activity. Read this to learn more about the importance of market research.
Get the newest Three-Brains ideas in your inbox
To hear our latest ideas first, enter your email details below to receive email updates. Be among the first to hear our new marketing, creative and e-Commerce ideas.
Your contact details
Check the brightness of your brand's creative habits
Brands that consistently bring the brightest ideas to life build great creative habits and processes.
Check how bright your brand’s creative habits are with our free Creative habits and ideas Quotient (ChiQ) test.
10 questions to learn whether your brand’s ideas are more likely to be “no” or more likely to be “woah”.
Take the test to find out more.
Three-Brains - Ideas that mean business
Our mission is to build better brands with brighter ideas.
Get in touch to discover how we can help you create, craft and commercialise better ideas.
