Skip to content

place

All articles and posts which relate to”Place” part of the 4Ps of the marketing mix. Includes any relevant elements of the supply chain.

Contact us if you can’t find what you’re looking for …

Small leaf growing in sandy earth

Sowing the seeds of e-Commerce growth

Why read this? : We look at how to uncover e-Commerce growth opportunities. Learn how to identify sources of growth. And how to position yourself with the highest potential customers in the market. Read this to

Read More »
Man's back with writing - The 4ps of marketing pointing towards elbows, with people who say the 4Ps is dead pointing towards arse.

The alternative 4Ps of marketing

Why read this? : We share why the 4Ps of marketing are still relevant. And why those who say they’re out of date have got it wrong. We also share our alternative 4Ps which reflect

Read More »
An Amazon cardboard box with Christmas icons on it sitting in a hallway with a Christmas tree in the background

What e-Commerce 2020 has taught us

Why read this? : There’s been lots going on with e-Commerce in 2020. It’s been a big year for online selling. We pause to reflect on what lessons we’ve learned over the last year. Read

Read More »