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Pixar

Articles and guides which relate to animated movie creator, Pixar. With a focus on what we can learn from their approach to marketing and creativity.

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Close up image of a man in a suit wiping away a tear and looking sad

Beware of the idea killer

Why read this? : We look at how to spot an idea killer. Learn 10 common giveaways in what they say and do. We share examples of where they lurk, and how to get your

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Neon sign saying "I am Bold"

How culture drives breakthrough ideas

Why read this? : We look at how culture affects your business’s ability to deliver breakthrough ideas. Learn how to encourage thinking that drives bolder and brasher innovation. Read this to learn how to create

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Two post it notes - one with a light bulb sketch and one with 5Ws - why? what? who? where? when?

The 5Ws of idea generation

Why read this? : We explore how to improve your idea generation process using the 5W questions. Learn how asking why, what, who, where and when helps you create more and better ideas. Read this

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