Articles and ideas which relate to the photography industry. With a focus on how it relates to marketing, creative and e-Commerce.
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Why read this? : You use photography in many areas of marketing, but how do you actually go about evaluating photos? Learn the 6 key questions which help make sure your photography is helping you meet
Why read this? : Learn about the challenges you face when giving creative feedback to your agency. We share how to give creative feedback that keeps you on track against business objectives and creative benchmarks.
Why read this? : There’s many different ways to use Photoshop for marketing activities. We cover the 5 marketing areas where photo editing adds the most benefits. Learn how it’s used in market research, brand
Why read this? : When you set up a new website, you have to do a lot of photo editing. But, beyond the basic functionality, there’s a wider context to consider. Read this to see