Net Advocacy Rating

Articles and guides which relate to the Net Advocacy Rating (NAR). This is a scoring system used in customer service to understand levels of satisfaction.

Customer feedback – listen up or lose out

November 8, 2022

Why read this? : There’s a big difference between asking for customer feedback and doing something about it. We show how to gather customer feedback, and what you should be doing about it. Learn how

How to get the most out of B2B CRM

November 14, 2022

Why read this? : We share how the Business-to-Business (B2B) buying process works and where CRM fits in. Learn the key activities which go into a B2B CRM program. We also share a case study

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