What you learn from a D2C post-launch review
June 8, 2023
Why read this? : We look at the benefits of doing a D2C post-launch review. Learn who needs to be involved, what it should cover, and when it should happen. We also look at how to
measurement
Articles and guides which relate to measurement. With a focus on how to use it in marketing, creative and e-Commerce decision-making.
Get in touch if you can’t find what you’re looking for …
Read More »
How to organise your marketing data plan
July 18, 2023
Why read this? : We look at how organising your marketing data helps you make faster, better decisions. Learn how to scope your data needs and sources. Plus, we share practical examples of using marketing
Let’s talk about advertising impact on sales and profits
June 29, 2023
Why read this? : We look at different perspectives on measuring advertising impact. Learn about the pros and cons of short-term and long-term advertising approaches. Read this to learn more about advertising’s impact on sales
The value of writing
June 13, 2023
Why read this? : We look at the business value of writing. We start with freelance copywriting fees to get an idea of cost. Then, we explore the value this writing adds to your business.