McDonalds

Articles and guides which refer to the US fast food chain McDonalds. With a focus on their marketing, creative and e-Commerce activities.

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Planning for great advertising campaign ideas

September 7, 2023

Why read this? : We share the planning steps which go into great advertising campaign ideas. Learn when you need campaigns, and what makes them different. We also look at how you work with agencies

Brand logo versus brand no go – introduce, identify and differentiate

August 16, 2023

Why read this? : We look at the weird world of brand logo design. Learn when it’s used and what it’s for. We also look at some current examples and how they’re covered in the

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