Beware of the idea killer
July 5, 2023
Why read this? : We look at how to spot an idea killer. Learn 10 common giveaways in what they say and do. We share examples of where they lurk, and how to get your
how to kill an idea
Articles and guides which relate to how to kill an idea. Used in creative thinking and innovation to describe the cultural barriers which can stop new ideas happening.
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Marketing innovation lessons – great idea, tougher reality
July 19, 2023
Why read this? : We share 4 innovation lessons which help manage the challenges of launching new ideas. Learn about the need for a growth focus, and the role of dopamine in innovation. Plus, different
Creative problem solving? Here’s an idea
July 5, 2023
Why read this? : We explore quick and easy ways to improve your creative problem solving. Learn about positive problem framing. The value of asking “why” to diagnose problems. And how to avoid killing ideas