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forecasting

Articles and guides which relate to the process of forecasting. In marketing and e-Commerce, this is used to estimate future sales.

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Inside a courier delivery van, many different types of packages in cardboard boxes stacked up for delivery

Managing your D2C delivery cost

Why read this? : We review the role of delivery cost in your D2C business model. Learn how the different components of delivery cost impact your profit and loss. Learn how to balance making delivery attractive

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Your man looking up towards the ceiling

How to do an e-Commerce forecast

Why read this? : Your e-Commerce forecast predicts how much you’ll sell online. We share different ways to set it up, and show how it impacts your marketing, supply and finance plans. Learn how to

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