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forecasting

Articles and guides which relate to the process of forecasting. In marketing and e-Commerce, this is used to estimate future sales.

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Managing your D2C delivery cost

Why read this? : How you manage delivery cost is a key part of your D2C business model. We break down the different elements of delivery cost, and how they impact your profit and loss.

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Your man looking up towards the ceiling

How to do an e-Commerce forecast

Why read this? : Your e-Commerce forecast predicts how much you’ll sell online. We share different ways to set it up, and show how it impacts your marketing, supply and finance plans. Learn how to

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