Articles and guides which relate to feedback. In marketing, this usually refers to customer feedback in market research and customer service studies.
Contact us if you can’t find what you’re looking for …
Why read this? : We share why copywriting feedback matters, and when and how to give it. Learn how copywriting helps deliver your business objectives. Learn where it fits into the advertising development process. And
Why read this? : You use photography in many areas of marketing, but how do you actually go about evaluating photos? Learn the 6 key questions which help make sure your photography is helping you meet
Why read this? : Your e-Commerce dashboard helps you track your online sales performance. We share how to set one up and how to use it. Learn how to store, analyse and share the data.
Why read this? : Learn about the challenges you face when giving creative feedback to your agency. We share how to give creative feedback that keeps you on track against business objectives and creative benchmarks.
Why read this? : When you try to introduce new ideas in marketing, barriers often go up. Your ideas can get bogged down in politics and fear of change. Read this story to learn how one
Why read this? : Briefs are how you begin all your marketing activities. Getting them right influences how well your activities go. We share key principles that’ll help you get better at writing briefs. Why
Why read this? : The creative approval process helps you manage risks. We share how it helps prevent legal issues, brand inconsistency, budget overspend and threats to the company reputation. But the best creative projects
Why read this? : Great copywriting helps you connect with customers and brings the voice of your brand to life. But it’s a tricky skill to master. We share some of the most common copywriting