Articles and guides which refer to Ed Catmull, author of the book Creativity Inc and one of the founders of leading animation studio Pixar.
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We explore how a fear of creativity inhibits new ideas. Learn ways to deal with this, and why fear isn’t always a bad thing. We show why the right level of fear helps drive action. Read this to learn how to get past a fear of creativity.
We share 3 common barriers to creative thinking. Learn how to handle the types of people who block creativity. Read this to lower the barriers to creative thinking in your business.
Why this idea means business : We explore how to build a better and more balanced creative approval process. Learn how to push creative boundaries but prevent creative chaos. Read this to learn how to
We share examples of how reading business books helps spark new ideas. Learn how to support creativity like Pixar. How the distinctiveness bias makes your brand stand out. And the real meaning of a fair deal in negotiations. Read this for examples of ideas found by reading business books.
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Brands that consistently bring the brightest ideas to life build great creative habits and processes.
Check how bright your brand’s creative habits are with our free Creative habits and ideas Quotient (ChiQ) test.
10 questions to learn whether your brand’s ideas are more likely to be “no” or more likely to be “woah”.
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