Articles related to lessons from e-commerce. From how to set up an e-commerce strategy to the different ways of working with bricks and clicks, pure players, and how to set up your own online D2C store.
Get in touch if you can’t find what you’re looking for …
Why read this? : We share how building your e-Commerce knowledge helps you make faster and smarter online selling decisions. Learn the key lessons from our first store launch we used to accelerate the launch
Why read this? : We look at how your product pages have to work differently when you’re selling higher value items. Learn how brands in the TV and car categories set up their search, technology
Why read this? : We share highlights from our research when we were looking for a Print on Demand supplier. Learn why we picked the ones we did, and why other T-shirt suppliers weren’t such
Why read this? : We look at the impact of different personality types in online selling. Learn how insight profiles which hear, see or speak no evil shapes your e-Commerce style. We share the good and
Why read this? : We look at why the last mile cost matters so much in e-Commerce. Learn what it means for customers, the delivery company and e-Commerce sellers. Read this to learn more about
Why read this? : We review the importance of packaging for e-Commerce. Learn how it helps you stand out on the digital shelf. We look at a sample of online baskets and show which packaging
Why read this? : We look at how online grocery shopping is going in the face of the Covid-19 challenge. Learn how Coles, Woolworth, Aldi, IGA and Amazon are supporting their customers. Follow our online store audits
Why read this? : We share the challenges of the direct to consumer business model. Learn how D2C’s financial drivers can freak out accountants. We share lessons and examples from our first direct to consumer
Why read this? : We share why selling with Amazon can be a challenge. Learn how their customer obsession makes them push their suppliers really hard. How their shopping experience isn’t all it’s cracked up
Why read this? : We look at how having an online store benefits your business. Learn how it drives better connections, commercials and control of your online selling. Read this to help build your D2C
Why read this? : We share how we used different creative approaches in our T-shirt designs. Learn the role colour, typography and composition play in creative T-shirt design. Read this for examples of design theories
Why read this? : Our first online store as Three-Brains launched last week. We share some of our initial lessons from selling t-shirts online. Learn more about areas like delivery, pricing and using insights to drive