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e-commerce lessons

Articles related to lessons from e-commerce. From how to set up an e-commerce strategy to the different ways of working with bricks and clicks, pure players, and how to set up your own online D2C store.

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Question mark spray painted onto a tree trunk among a wood of trees

Building an e-Commerce strategy example

Why read this? : We walk through the steps of building an e-Commerce strategy for an example pizza delivery business. That includes an external analysis to identify opportunities, and how to plan for internal capabilities. We

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Small leaf growing in sandy earth

Sowing the seeds of e-Commerce growth

Why read this? : We look at how to uncover e-Commerce growth opportunities. Learn how to identify sources of growth. And how to position yourself with the highest potential customers in the market. Read this to

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e-commerce planning process - 5 key steps in e-commerce experience

How to improve your D2C experience

Why read this? : We look at how to improve the Direct-to-Consumer (D2C) experience for your customers. Learn how to sharpen your thinking with insights, competitive strategy and positioning. And then learn how to turn those

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Inside a courier delivery van, many different types of packages in cardboard boxes stacked up for delivery

Managing your D2C delivery cost

Why read this? : How you manage delivery cost is a key part of your D2C business model. We break down the different elements of delivery cost, and how they impact your profit and loss.

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