How to drive traffic to an e-Commerce site
May 10, 2023
Why read this? : We share the 5 key actions which help you drive traffic to an e-Commerce site. Learn this process to pull in high potential customers to your store. Read this for ideas
customer journey
All articles and content relating to the customer journey. With a focus on how it impacts your marketing and e-Commerce activities.
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Using nudge psychology to boost your e-Commerce
April 18, 2023
Why read this? : We look at how nudge psychology can help you boost your e-Commerce sales. Learn the benefits of making the customer experience easier and more attractive, social and timely. Read this to
The role of packaging in growing your brand
March 29, 2023
Why read this? : We review the role of packaging in growing your brand. Learn how it reinforces your brand identity, and influences customers before, during and after the point of sale. Read this to learn
The benefits of blogging for brands
April 11, 2023
Why read this? : We look at the brand benefits of blogging. Learn how to use it to meet customer needs. Where it fits into your marketing plan. And its role in connecting other brand activities.
Where do you begin with market research storytelling?
March 2, 2023
Why read this? : We show how storytelling helps improve the way you communicate market research results. Learn how to tell a more compelling story with your research using story types and structure. Read this to
Grab a pizza this e-Commerce customer journey
March 29, 2023
Why read this? : We share how to create and use an e-Commerce customer journey map. Learn how to identify needs, pain points and touchpoints for online shopping. Follow our pizza delivery case study to see