Articles and guides which relate to customer feedback. With a focus on how to use it for marketing research, CX planning and performance measurement.
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Why read this? : We share quick, easy and free approaches to doing informal market research. Learn the value of building your observation and listening skills. Plus, how to get more out of online research
Why read this? : We look at the brand benefits of blogging. Learn how to use it to meet customer needs. Where it fits into your marketing plan. And its role in connecting other brand activities.
Why read this? : We share how to create and use an e-Commerce customer journey map. Learn how to identify needs, pain points and touchpoints with our pizza delivery case study. Read this to go
Why read this? : We look at how to set up and use an e-Commerce dashboard. Learn how to store, analyse and share your online selling data. Plus, learn the decisions it drives with our
Why read this? : We explore the value of asking for and acting on customer feedback. Learn how customer feedback strengthens your brand. Read this to learn how to listen to customers. We value your