How to get past a fear of creativity
August 2, 2023
Why read this? : We look at why many people have a fear of creativity, and how that inhibits new ideas. Learn how to work with this, and why fear isn’t always a bad thing. We
creators
Articles and guides which focus on the concept of creators. These are the type of people in a business who are the originators of new work or materials.
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Creating a more creative culture
November 6, 2023
Why read this? : We dive into the 3 key drivers of creating a more creative culture. Learn how to set up your business to boost creativity. Read this for practical examples of ways to
Beware of the idea killer
November 9, 2023
Why read this? : We look at how to spot an idea killer. Learn 10 common giveaways in what they say and do. We share examples of where they lurk, and how to get your
How culture drives breakthrough ideas
November 14, 2023
Why read this? : We look at the role of culture in your business’s ability to deliver breakthrough ideas. Learn how to encourage thinking that drives bolder and brasher innovation. Read this to learn how
Creative approval – How to get creative work through your business
September 18, 2023
Why read this? : We look at how to build a balanced creative approval process. Learn which roles and checks you need to stop your creative going wrong, but still push creative boundaries. Read this
Creative evaluation – 3 key questions to keep you on the right track
August 16, 2023
Why read this? : Creative evaluation can be tricky. We look at the challenges you face getting creative work through a business. Learn how to deal with disagreements and different points of view. Read this
Easy creative ideas for any business
September 19, 2023
Why read this? : We show that as fun as creativity is, it also has serious business benefits. But sometimes you need a nudge to get started. We share 3 of our favourite easy creative
Three ways to generate more creative thinking ideas
November 21, 2023
Why read this? : We look at different ways to come up with more creative thinking ideas. Learn how to use roles, modes and environment / culture to boost creativity. Read this to learn 3
The Three Monkeys of Creativity – What’s your creative personality style?
November 21, 2023
Why read this? : We look at different types of creative personality. Learn how insight profiles (and the three monkeys) shape a person’s approach to creativity. And what this means for their creative strengths and weaknesses.
Copywriting challenges – this week’s axe to grind
September 26, 2023
Why read this? : Great copywriting helps you connect with customers and brings your brand’s voice to life. But it’s a tricky skill to master. We share some of the most common copywriting challenges you
How to be a more creative company
August 9, 2023
Why read this? : We look at different approaches to becoming a more creative company. Learn how to encourage creators, and handle critics. And how to get more out of those who coast along on