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creators

Articles and guides which focus on the concept of creators. These are the type of people in a business who are the originators of new work or materials.

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Diagram with culture written in the centre and eight spokes - people, organisation, values, reward, leadership, environment, standards and policies, systems and resources

Creating a more creative culture

Why read this? : We dive into the 3 key drivers of creating a more creative culture. Learn how to set up your business to boost creativity. Read this for practical examples of ways to

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Close up image of a man in a suit wiping away a tear and looking sad

Beware of the idea killer

Why read this? : We look at how to spot an idea killer. Learn 10 common giveaways in what they say and do. We share examples of where they lurk, and how to get your

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Neon sign saying "I am Bold"

How culture drives breakthrough ideas

Why read this? : We look at how culture affects your business’s ability to deliver breakthrough ideas. Learn how to encourage thinking that drives bolder and brasher innovation. Read this to learn how to create

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Inside a concept hall, lots of confetti flying in air, with audience reaching out their hands towards it

How to be a more creative company

Why read this? : We look at different approaches to becoming a more creative company. Learn how to encourage creators, and handle critics. And how to get more out of those who coast along on

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