
How to get past a fear of creativity
Why read this? : We look at why many people have a fear of creativity, and how that inhibits new ideas. Learn how to work with this, and why fear isn’t always a bad thing. We
Articles and guides which focus on the concept of creators. These are the type of people in a business who are the originators of new work or materials.
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Why read this? : We look at why many people have a fear of creativity, and how that inhibits new ideas. Learn how to work with this, and why fear isn’t always a bad thing. We
Why read this? : We look at the role of people management, leadership and environment in creating a more creative culture. Learn ways to set up your business in each of these areas to boost creativity.
Why read this? : We look at how to spot an idea killer. Learn 10 common giveaways in what they say and do. We share examples of where they lurk, and how to get your
Why read this? : We look at how your business culture shapes your ability to delivery breakthrough ideas. Learn how to build a culture which delivers different types of creative ideas. And how to match the
Why read this? : We look at how to get a balanced creative approval process. Learn how legal, brand, sales and reputation checks stop you going wrong. But, we also cover how you get approval on
Why read this? : Creative evaluation can be tricky. We look at the challenges you face getting creative work through a business. Learn how to best deal with disagreements and different points of view. Read this
Why read this? : We show that fun as creativity is, it also has serious business benefits. But sometimes you need a nudge to get started. We share 3 of our favourite easy creative ideas to
Why read this? : We share three ways to generate more creative thinking ideas to grow your business. First, learn about the roles which help drive the creative thinking process. Then, learn about creative and operational
Why read this? : We look at different types of creative personality. Learn how insight profiles (and the three monkeys) shape a person’s approach to creativity. And what this means for their creative strengths and weaknesses.
Why read this? : Great copywriting helps you connect with customers and brings the voice of your brand to life. But it’s a tricky skill to master. We share some of the most common copywriting
Why read this? : We share some of the challenges in becoming a more creative company. Lean how best to encourage creators, and minimise the impact of critics. And how to get more out of those