Articles and guides which focus on COVID-19, the global pandemic which started in March 2020. With a focus on its impact on marketing, creativity and e-Commerce.
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Why read this? : Travel and tourism’s been hit hard this year. We look at what Qantas and Tourism Australia are doing with their marketing to keep going. Learn the messages they’re putting out and
Why read this? : We look at what COVID-19 restrictions mean for the future of market research. Learn how you can still get close to customers without being in the same room as them. And
Why read this? : We look at tools you can use to gather customer insights. Learn how looking at trending searches can help you identify customer needs. We share examples of what customers are and
Why read this? : We look at how things are going with online grocery shopping in these challenging times. Learn how Coles, Woolworth, Aldi, IGA and Amazon are supporting (or not supporting) their customers. We do an