
The pros and cons of early adopters
Why read this? : We share what’s good and bad about early adopters. Learn why they’re such an attractive segment for new products and services. But also why it takes a lot of work to keep
Articles and guides which focus on the concept of connectors. Connectors comes from the book The Tipping Point by Malcolm Gladwell and usually refers to people with wide and diverse personal networks.
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Why read this? : We share what’s good and bad about early adopters. Learn why they’re such an attractive segment for new products and services. But also why it takes a lot of work to keep