Articles and guides which focus on the concept of connecting and connections. Connect usually refers to marketing activity, particularly in Customer Relationship Management.
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Why read this? : Launching direct-to-consumer (D2C) challenges functions like sales, IT and supply chain. We share examples of typical barriers they put up. Learn the types of objections you’ll get, and how to handle
Why read this? : We explore how to define your brand values and how to use them. Learn from our examples of brands that excel at bringing their values to life. Read this to learn
Why read this? : We look at how having an online store benefits your business. Learn how it drives better connections, commercials and control of your online selling. Read this to help build your D2C