Articles and guides which refer to the concept of commercial activities. These are activities related to changing measures on the financial profit and loss.
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Why read this? : Launching a new D2C store challenges functions like sales, IT and supply chain. We share examples of typical barriers they put up. Learn the types of objections you’ll get, and how to
Why read this? : We look at different perspectives on measuring advertising impact. Learn about the pros and cons of short-term and long-term advertising approaches. Read this to learn more about advertising’s impact on sales
Why read this? : We share the challenges of the direct to consumer business model. Learn how D2C’s financial drivers can freak out accountants. We share lessons and examples from our first direct to consumer
Why read this? : We look at how having an online store benefits your business. Learn how it drives better connections, commercials and control of your online selling. Read this to help build your D2C