Articles and guides which refer to the concept of colour definition. Used in graphic design to describe different systems and process to describe different colour types.
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Why read this? : We look at where and when you use different colour systems in marketing. Learn how each system works, and the types of marketing situations where you use them. Read this to learn
Why read this? : Marketers often forget about the importance of colour in design. We share how designers think about colour, and apply that to key marketing objectives. Learn how to use colour at different stages
Why read this? : We review the impact colour has on how customers perceive your brand. Learn the value of using colour psychology in marketing. We cover how colours are defined, and how they have
Why read this? : We share more T-shirt shop learnings as we continue to experiment. Learn why simplifying is so important in the design process. We also share some design short-cuts and design outsourcing options. Plus,
Why read this? : You need creative thinking to come up with an idea for a T-shirt design. We share how we used different creative approaches in our T-shirt designs. Learn the role colour, typography and
Why read this? : We look at the impact of photo editing in marketing and e-Commerce. Learn why there’s so many different opinions about it. We share examples of positive and negative uses of photo editing.
Why read this? : We share our recent experience of putting together our brand colour palette. Learn why colour is such an important part of your brand identity. And learn why and how we chose