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call to action

The call to action is an important part of copywriting for advertising and sales. Check out all our posts which relate to the call to action around the topics of writing, creativity, marketing and e-Commerce.

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The benefits of blogging for brands

Why read this? : We look at the brand benefits of blogging. Learn how to use it to meet customer needs. Where it fits into your marketing plan. And its role in connecting other brand activities.

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How to give good copywriting feedback

Why read this? : We share ideas on when and how to give better copywriting feedback. Learn how better copywriting supports your business objectives. Learn where it fits into the advertising process. And learn how to

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