How to get past a fear of creativity
January 27, 2023
Why read this? : We look at where fear of creativity comes from, and the impact it has on new ideas. Then, we show why fear isn’t necessarily a bad thing. Learn how finding the
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Articles and guides which refer to how the brain works in relation to marketing, creativity and e-Commerce. Includes psychology and physiology.
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Creative evaluation – 3 key questions to keep you on the right track
November 17, 2022
Why read this? : Creative evaluation can be tricky. We look at the challenges you face getting creative work through a business. Learn how to best deal with disagreements and different points of view. Read this
Beware the strategist
October 25, 2022
Why read this? : We look at why you don’t need to call yourself a strategist to do strategy. We all have the right neurons in our brains to think, and thinking drives strategy. Anyone can