The benefits of blogging for brands
August 3, 2023
Why read this? : We look at the brand benefits of blogging. Learn how to use it to meet customer needs. Where it fits into your marketing plan. And its role in connecting other brand activities.
blogs
All posts which related to blogs or blogging. Includes tips on how to write and edit blogs. Also includes reflections writing our own blog.
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Online marketing opportunities from communications, social and productivity consumer needs
September 20, 2023
Why read this? : We look at online marketing opportunities in the areas of communications, social and productivity. Learn what kinds of services you can offer to help meet those needs. Read this for ideas
What we’ve learned editing blogs
July 28, 2023
Why read this? : We share the top 9 lessons we’ve learned from editing blogs. Learn from our experience everything from how to hook readers from the start to how to end with a clear
What we’ve learned writing in 2020
July 28, 2023
Why read this? : Writing’s been a big focus for us since we launched Three-Brains. We’ve written a lot. And that means we’ve learned a lot about writing. So, to end the year, we share the
Marketing inspiration – read like a polymath
September 28, 2023
Why read this? : We share some marketing inspiration from 3 of our favourite recent reads. First, we look at the “Alchemy” of behavioural science. Then, we look at “Writing Tools” which improve your writing skills. And
Copywriting challenges – this week’s axe to grind
September 26, 2023
Why read this? : Great copywriting helps you connect with customers and brings your brand’s voice to life. But it’s a tricky skill to master. We share some of the most common copywriting challenges you
The value of writing
June 13, 2023
Why read this? : We look at the business value of writing. We start with freelance copywriting fees to get an idea of cost. Then, we explore the value this writing adds to your business.
Writing about writing about writing
August 9, 2023
Why read this? : We share some of the key lessons we’ve learned since we started writing. Learn how long blog articles should be. Why the rule of three matters in writing. And where to