
What does your online presence say about you?
We explore how to build the right level of online presence. Learn how to make sure you don’t do too little or too much online. Read this for ideas on using your online presence to grow your brand.
All three-brains posts which relate to Amazon, and the role of Amazon in your e-Commerce strategy. This includes online selling services from Amazon, as well as their customer experience and strategy.
Get in touch with your questions or ideas if you can’t find what you’re looking for in the search results.

We explore how to build the right level of online presence. Learn how to make sure you don’t do too little or too much online. Read this for ideas on using your online presence to grow your brand.

We explore the ups and downs of building business ideas. Learn where most companies go wrong, and what to do instead. Read this to get better at building business ideas that mean business.

We explore how to take on the market leader and win. Learn why smartness always beats size in the long run. Read this for ideas on challenging the big players in your market.

We explore how challenger thinking works in e-Commerce. Learn key ideas for smarter online selling. Read this to learn how to be a challenger e-Commerce brand.

We explore the ups and downs of the e-Commerce supply chain. Learn how to positively reframe the challenges and make your e-Commerce supply chain an opportunity, not an issue.

We explore the value of telling your brand origin story. Learn when it works best, when it only kinda works and when you shouldn’t bother. Read this to work out when to share your brand origin story.

We look at how to prepare for the challenges of D2C order processing. Learn how to test your back-end systems to identify and fix issues before you go live. Read this to improve the robustness and reliability of your D2C order processing.

We explore content ideas from 3 different e-Commerce product page examples. Learn the types of images and information other brands use to increase conversions. Read this to stimulate content ideas for your own product pages.

We share 5 key ways to drive traffic to an e-Commerce site. Learn how to attract more high-potential shoppers to your store. Read this for ideas on boosting visits to your online shop.

We explore the role of marketplaces in e-Commerce planning. Learn the pros and cons of key players like Gumtree, ebay and Etsy. Read this to work out if marketplaces are a good option for you.

We explore the value of asking for and acting on customer feedback. Learn how customer feedback strengthens your brand. Read this to learn how to listen to customers.

We explore the most common subscription models such as value, convenience and discovery. Learn what these benefits mean for customers and your brand. Read this to learn how subscription models help you recruit, retain and reward your most loyal customers.
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Brands that consistently bring the brightest ideas to life build great creative habits and processes.
Check how bright your brand’s creative habits are with our free Creative habits and ideas Quotient (ChiQ) test.
10 questions to learn whether your brand’s ideas are more likely to be “no” or more likely to be “woah”.
Take the test to find out more.
Our mission is to build better brands with brighter ideas.
Get in touch to discover how we can help you create, craft and commercialise better ideas.

