How this guide raises your game :-
- Learn how to forecast your share of your store’s customer universe.
- Go through each line of an online store Profit and Loss to learn which KPIs to prioritise.
- Learn how to manage the unique cost challenges of running an online store.
But if it’s your own store, you’ll usually want to plan out your online store business model before you launch.
That means answering a number of questions. For example, who’s your target audience? How will you meet their needs? What does their customer journey look like? How will you handle any issues which come up? And what will the profit and loss look like?