How this guide raises your game :-
1. Learn how blogging fits into your marketing activities.
2. Where to access online research tools to generate ideas and keywords.
3. Practical blog writing tips to improve readability and searchability.
A blog is a regularly updated part of a website where you share your latest thoughts, ideas, news and activities.
Writing a blog requires strong writing skills and habits. You need to be able to able to write relevant and interesting content. That means knowing how to do keyword research for example. And knowing how to improve your writing’s readability.
You need to be able to produce good content on a regular basis. And you also need to understand how SEO works so customers can actually find your content.
But first, let’s touch briefly on why you’d consider writing blogs in the first place.