
Start-up experts will start stalking you
Many start-up experts offered us advice when we launched. Learn what was useful and what was useless. Read this for ideas on how to deal with start-up experts stalking you.
We believe that to be successful in marketing, creative and e-commerce, you need to use three different parts of your brain. The logical brain, the emotional brain and the instinctive brain. All articles which refer to three brains as a concept or as a business.
Get in touch with your questions or ideas if you can’t find what you’re looking for in the search results.

Many start-up experts offered us advice when we launched. Learn what was useful and what was useless. Read this for ideas on how to deal with start-up experts stalking you.

We share thoughts from our recent Three-Brains Spreadshirt shop launch. Learn how we came up with our first designs and the technicalities of setting up the shop. Read this for ideas on what it takes to launch a Spreadshirt shop.

We explore photo editing’s impact on marketing. Learn why it splits opinions with examples of positive and negative uses of photo editing. Read this to learn how photo editing can sharpen up your brand’s visual appeal.

We share lessons from creating our brand colour palette. Learn why colour is such a key part of your brand identity. Plus, explore the thinking behind our Three-Brains’ colours. Read this for ideas on how to colour your brand.

We explore how your marketing generation affects your view of social media. Learn the implications of marketers from the Boomer, Gen X and Gen Y generations seeing social media so differently. Read this for ideas on getting more out of social media whatever marketing generation you are.

We explore how marketing needs other functions to get things done. Learn how to explain marketing in simple, motivating ways so non-marketers help rather than hinder you. Read this for ideas on how to explain marketing to non-marketers.

We share examples of different marketing personality types. Learn how Insight colour profiles make marketers act like the 3 wise monkeys. Read this for ideas on how to get the most out of different marketing personality types.

We explore challenges you may face when working with market researchers. Learn some of their most frustrating behaviours. Plus, what we wish they did more often. Read this for ideas on how to work better with market researchers.

We look at the realities of how focus groups work. Learn what’s most and least useful about them as a way to gather feedback. Read this for ideas on how to make your focus group work better.

We explore the importance of market research. Learn why understanding customer needs and wants matters so much. Plus, examples of how research shapes marketing activity. Read this to learn more about the importance of market research.
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Brands that consistently bring the brightest ideas to life build great creative habits and processes.
Check how bright your brand’s creative habits are with our free Creative habits and ideas Quotient (ChiQ) test.
10 questions to learn whether your brand’s ideas are more likely to be “no” or more likely to be “woah”.
Take the test to find out more.
Our mission is to build better brands with brighter ideas.
Get in touch to discover how we can help you create, craft and commercialise better ideas.

