Beware the strategist
July 1, 2026
We explore why calling yourself a strategist doesn’t make you strategic. Learn how we all have the same neurons that give us strategic brainpower. Read this to learn why you should beware the strategist.
Three Brains
We believe that to be successful in marketing, creative and e-commerce, you need to use three different parts of your brain. The logical brain, the emotional brain and the instinctive brain. All articles which refer to three brains as a concept or as a business.
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Mash-up a brainstorming lesson, Stephen King and T-shirts,
October 2, 2026
We look at how combining seemingly unrelated subjects helps you create new ideas. Learn what happens when we mash up a brainstorming lesson, Stephen King and T-shirts. Read this for ideas that link creative thinking, writing and graphic design.
T-Shirt shop learnings part 2
October 2, 2026
We share more T-shirt shop learnings from our e-Commerce experiments. Learn how simplification makes designs stronger. We also share design shortcuts, outsourcing options and our Facebook advertising experience. Read this to learn from our recent T-shirt shop learnings.
Online store benefits – Connect, Commercialise, Control
July 1, 2026
We explore how having an online store benefits your business. Learn how it boosts connections, commercials and control of your online selling. Read this to learn how these online store benefits underpin your D2C business case.
Marketing planning – You pick it up
October 1, 2026
We explore how to make marketing planning run more smoothly. Learn the benefits of separating the process from the plan and the importance of an unbiased process leader. Read this for ideas on how to master marketing planning.
The value of writing
October 1, 2026
We look at the business value of writing. Learn about freelance copywriting fees and how to measure those against the value writing adds to your business. Read this to learn how to validate the value of writing for your business.
How to be a more creative company
July 1, 2026
We explore the people side of business creativity. Learn how to encourage creators and deal with critics and coasters. Read this for ideas on how to be a more creative company.
Writing about writing about writing
August 3, 2026
We share some key writing lessons for new online writers. Learn the ideal blog article length. The rule of three’s role in writing. And why advertising copy is such a challenge. Read this for lessons learned writing about writing.
Three-brains Merry Christmas for 2019
September 1, 2026
Wishing you a Three-Brains Merry Christmas for 2019. Wherever you get your energy on the big day, whether you’re an introvert or an extrovert, we hope you have a great festive break.
Running a workshop (our mid-workshop rant)
August 3, 2026
We explore the many frustrations of running a workshop. Learn how to get the basics like purpose, attendees and dynamics right to avoid having workshop woes. Read this to learn better ways of running a workshop.
Creative T-shirt thinking on colour, typography and composition
September 1, 2026
We explore common creative factors in T-shirt design. Learn the role of colour, typography and composition in creative T-shirt design. Read this for examples of practical design T-shirt lessons.
Selling t-shirts online – week one learnings
August 31, 2026
Our first online store as Three-Brains launched last week. We share our initial thoughts about selling t-shirts online. Learn about our experience of delivery, pricing and using insights to create designs. Read this to learn more about selling t-shirts online.
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Check the brightness of your brand's creative habits
Brands that consistently bring the brightest ideas to life build great creative habits and processes.
Check how bright your brand’s creative habits are with our free Creative habits and ideas Quotient (ChiQ) test.
10 questions to learn whether your brand’s ideas are more likely to be “no” or more likely to be “woah”.
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Three-Brains - Ideas that mean business
Our mission is to build better brands with brighter ideas.
Get in touch to discover how we can help you create, craft and commercialise better ideas.
