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Marketing

Marketing creates connections between consumers and your brand. We have a lot of experience in driving great marketing and want to share our knowledge so you can grow your business through great marketing.

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Google search corona

Trending searches to find consumer needs

Snapshot : Businesses have never had better access to tools that give them insights into their target audience. We look at trending searches to find consumer needs in the current COVID-19 challenge. Facts, hope and boredom relief are

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Brand identity

Brand essence and your brand identity

Snapshot : We focus on brand essence this week after we discover our guide to brand identity is the most connected page on our website. In this article, we look at what your brand essence is and how you evaluate

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Board level view of a chessboard as you are playing black and your opponent is moving their white queen

Beware the strategist

Why read this? : Strategy is something we can all do. No need to call yourself a strategist. Learn how what happens in our brains drives where strategy starts. Learn why you should beware anyone

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