Skip to content

Marketing agencies

Working with marketing, research and e-commerce agencies and partners. How to get the best from the relationship.

Get in touch if you can’t find what you’re looking for …

Close up of hand holding a pen writing notes in a book

How to give good copywriting feedback

Why read this? : We share ideas on when and how to give better copywriting feedback. Learn how better copywriting supports your business objectives. Learn where it fits into the advertising process. And learn how to

Read More »
Trash sign - illustration of person putting trash in a bin

Managing bias in market research

Why read this? : Bias in market research makes your results less reliable. We share different ways it appears in each of the 3 types of research approach. Learn who and what causes it, and how

Read More »
Woman standing in a poorly lit street at night. She is blowing into her hands which holds a light and some sort of illuminated confetti

How to give great creative feedback

Why read this? : We look at the challenges you face when giving creative feedback to your agency. Learn how to balance business objectives and creative standards, while keeping the agency motivated. Read this to

Read More »