Packaging development is an important point of contact between your brand and consumers. Read our articles to find out how to use packaging to grow your brand.
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Why read this? : We show how design psychology helps you understand what’s goes on in people’s heads when they experience a design. That understanding helps you create better, more impactful designs. We share 5
Snapshot : This week, we focus on where to use Photoshop for marketing. Learn the 5 key activities where you can use Photoshop to raise your game in how you do marketing. So, see how
Snapshot : Your choice of colour regularly impacts how customers perceive your brand and your activity. But colour psychology in marketing is rarely talked about. As we update our guide to the use of colour in marketing,
Why read this? : Your brand logo is a key part of your brand identity. We review the 3 key jobs it needs to do. Learn how it helps you introduce, identify and differentiate your