
Ideas to fix 9 common e-Commerce friction points
We explore how to fix 9 common e-Commerce friction points. Learn from our obvious and non-obvious friction fixes. Read this to get fitter and faster at fixing friction points.
The three-brains online shop is our own laboratory for testing e-commerce and D2C activity. Read our experiences in the world of print on demand and dropshipping.
Get in touch with your questions or ideas if you can’t find what you’re looking for in the search results.

We explore how to fix 9 common e-Commerce friction points. Learn from our obvious and non-obvious friction fixes. Read this to get fitter and faster at fixing friction points.

We explore how challenger thinking works in e-Commerce. Learn key ideas for smarter online selling. Read this to learn how to be a challenger e-Commerce brand.

We explore how to make the most of your e-Commerce FAQ page. Learn how to engage online shoppers by answering their most common questions. Read this to make your e-Commerce FAQ FAB for customers.

We explore the benefits of branding in e-Commerce. Learn how it connects you with customers at each stage of their journey. Read this to learn how branding in e-Commerce boosts your online sales.

We explore the challenges of managing online store pricing. Learn the 3 key areas which shape your D2C pricing strategy. Read this to plan for more profitable online store pricing.

We explore content ideas from 3 different e-Commerce product page examples. Learn the types of images and information other brands use to increase conversions. Read this to stimulate content ideas for your own product pages.

We explore an example marketing mix for a pizza delivery business. Grab a slice of all 7Ps of marketing in action. Read this to spark ideas for your own marketing mix.

We share 5 key ways to drive traffic to an e-Commerce site. Learn how to attract more high-potential shoppers to your store. Read this for ideas on boosting visits to your online shop.

We explore how to use nudge psychology to boost e-Commerce sales. Learn the benefits of making the customer experience easier and more attractive, social and timely. Read this to nudge your e-Commerce activities in the right direction.

We do a 5Ws on e-Commerce market research. Learn the key questions to ask when researching online shopping. Read this to learn how to plan your e-Commerce market research.

We look at the challenges in managing e-Commerce payments. Learn how payment gateways help you manage payments securely, and how to find and choose the right provider. Read this to learn how to master e-Commerce payments.

We share what you learn from doing a D2C post-launch review. Learn who to involve, what to cover, and when it should happen. Plus, how to turn the learnings into a compelling story. Read this to learn how to do a D2C post-launch review.
To hear our latest ideas first, enter your email details below to receive email updates. Be among the first to hear our new marketing, creative and e-Commerce ideas.

Brands that consistently bring the brightest ideas to life build great creative habits and processes.
Check how bright your brand’s creative habits are with our free Creative habits and ideas Quotient (ChiQ) test.
10 questions to learn whether your brand’s ideas are more likely to be “no” or more likely to be “woah”.
Take the test to find out more.
Our mission is to build better brands with brighter ideas.
Get in touch to discover how we can help you create, craft and commercialise better ideas.
