Photography is one of the core creative skills required to support marketing and e-commerce. Read our posts around getting the best out of photography in these areas, particularly the use of technology like Adobe Photoshop.
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Why read this? : We look at how to build a balanced creative approval process. Learn which roles and checks you need to push creative boundaries but stop your creative going too far off-track. Read
Why read this? : Creative evaluation can be tricky. We look at the challenges you face getting creative work through a business. Learn how to deal with disagreements and different points of view. Read this
Why read this? : We share the 5 key areas where Photoshop is used in marketing. Learn how to use it in market research, brand identity, advertising, digital marketing and e-Commerce. Read this to learn
Why read this? : We look at different types of creative personality. Learn how insight profiles (and the three monkeys) shape a person’s approach to creativity. And what this means for their creative strengths and weaknesses.
Why read this? : We look at the impact of photo editing in marketing. Learn why it divides opinions and explore examples of positive and negative uses of photo editing. Read this to learn how