You believe bright ideas are the heart and soul of successful brands. They’re how you wow customers and stand out from the crowd.
But something doesn’t feel right about your brand’s current idea process, does it?
You did all the obvious stuff. Ran a workshop. Did a brainstorm. Got a bunch of Post-it notes and PowerPoint pages, right?
Problem is you only got obvious ideas. Twists on what your competitors already do. A bunch of bandwagon-jumping buzzwords. Pfft. Dull ideas that no one will ever say “woah” about. Balls to that.
If that’s you, we know how you feel. Been there, done that, got the promotional T-shirt. And we can help. Because we know there are better ways to build brighter ideas. Like learning how ideas work. Exploring how to make them work better. And of course, bringing them to life profitably. So that when customers experience your ideas, you get a lot less no, and a lot more woah.
Intrigued? Then yes, you are who we’re looking for.
Three-Brains is a Sydney-based marketing consultancy that’s obsessed with ideas.
We work with challenger brands to help them build brighter ideas.
Our Brains3 program opens your mind to your brain’s superpowers. Learn where ideas come from and how they work. Learn how the basic psychological building blocks of instincts, emotions and logic shape everything your customers think, feel and do.
These insights help you build brighter ideas based on how the brain works.
Our Ideas3 process helps you create, craft and commercialise your ideas. Learn from the best creative thinking techniques how to get more ideas and how to make ideas better. Learn how to encourage more creativity and how to turn that creativity into ideas that mean business.
Finally, our Actions3 project packages offer hands-on marketing consulting support to help you tackle your gnarliest creative challenges. With a focus on brand building (especially innovation), creative thinking and direct-to-consumer, call us in when your thinking gets stuck and you need a fresh perspective. Our Ideas Database has over 6,000 of the brightest ideas from psychology, creativity and marketing to help you find non-obvious answers to your brand’s gnarliest challenges.
Check out our start here or services pages for more on how we can help your brand bubble over with brilliant ideas.
Brands that consistently bring the brightest ideas to life build great creative habits and processes.
Check how bright your brand’s creative habits are with our free Creative habits and ideas Quotient (ChiQ) test.
10 questions to learn whether your brand’s ideas are more likely to be “no” or more likely to be “woah”.
Take the test to find out more.
We regularly share bright new ideas about marketing, creativity and e-Commerce. Explore our latest articles to spark your next bright idea.
We explore why marketers need to have an open mind. Learn where and when openness to new ideas can be used most effectively. Read this to open your mind to more open-minded marketing.
We explore the unexpected power of surprise in marketing. Learn how to find the surprise sweet spot to supercharge your brand. Read this for ideas about marketing surprise.
We explore where to start with marketing psychology. Learn the key marketing areas where psychology gives you a head start. Read this to learn how psychology can smarten up your marketing.
We explore the different types of marketing help you can choose from. Learn the deciding factors between recruiting someone, appointing an agency and hiring a consultant. Read this for ideas on finding the right type of marketing help.
We explore how to be a good underdog brand. Learn the 3 defining characteristics of a good underdog. Read this for ideas on building a better underdog story.
We explore how to build the right level of online presence. Learn how to make sure you don’t do too little or too much online. Read this for ideas on using your online presence to grow your brand.
We also share classic ideas from marketing, creative and e-Commerce. Explore our expert guides to spark your next bright idea.
Learn marketing ideas from core areas like market research and branding. Explore advanced ideas in areas like communications and digital marketing. Imagine your business was bubbling with brilliant marketing ideas
Learn creative ideas from core areas like creative thinking and writing. Explore advanced ideas in areas like design and storytelling. Imagine your business was bubbling with brilliant creative ideas.
Learn e-Commerce ideas from core areas like strategy and planning. Explore advanced ideas in areas like D2C store set-up and order to delivery. Imagine your business was bubbling with brilliant e-Commerce ideas.
To hear our latest ideas first, enter your email details below to receive email updates. Be among the first to hear our new marketing, creative and e-Commerce ideas.
Our mission is to build better brands with brighter ideas.
Get in touch to discover how we can help you create, craft and commercialise better ideas.
